![Artboard 36post.jpg](https://static.wixstatic.com/media/54ee65_d40545c8039c485fbd1709b2abd3c781~mv2.jpg/v1/fill/w_111,h_63,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/54ee65_d40545c8039c485fbd1709b2abd3c781~mv2.jpg)
MyWorks
SWITCHER - Sulochana Cotton Spinning Mills
PROGRAMS USED: ILLUSTRATOR. PHOTOSHOP
![image007.png](https://static.wixstatic.com/media/54ee65_0eb0b552d53a443ea67cb091e2c26b5a~mv2.png/v1/fill/w_53,h_45,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/image007.png)
![Logo-1.png](https://static.wixstatic.com/media/54ee65_192942dcb8624d128b3fecbf45391967~mv2.png/v1/fill/w_53,h_45,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Logo-1.png)
Sulochana Cotton Spinning Mills was incorporated in 1990, as a Melange yarn manufacturer, with an installed capacity of 120,000 spindles and spinning 50 tons of mélange yarn every day – making them the largest yarn manufacturer in India. Switcher, founded in 1981 in Switzerland, Zurich, is the B2B & B2C retail acquisition and an added feather in Sulochana's crown since 2017. As a pioneer in the textile & fashion industry, Switcher is one of the old contributors in sustainability.
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Here I'm showcasing a collection of works that I had the privilege of working on during my time at Switcher. As a committed team member, I've had the opportunity to contribute to a range of creatives for social media, web, and email marketing.
Social Media Creatives
![smcreatives.jpg](https://static.wixstatic.com/media/54ee65_9810d93a1d1049afab39a6a45311f9b1~mv2.jpg/v1/crop/x_116,y_0,w_6680,h_3456/fill/w_171,h_88,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/smcreatives.jpg)
Here I have showcased social media creative works! Each post highlights Switcher's diverse range of stylish and comfortable clothing. I have created posts for social media platforms including Instagram, Facebook, X (Twitter), Pinterest and Meta Ads too, in both English and German languages. With clean visuals and engaging content, I've aimed to spark audience interest and foster meaningful interactions. This was how I had crafted impactful designs, nurtured brand identity, and cultivated online community engagement through innovative social media strategies.
![smcreatives (2).jpg](https://static.wixstatic.com/media/54ee65_2240955099644483933356e1151e554b~mv2.jpg/v1/crop/x_119,y_0,w_6675,h_3456/fill/w_147,h_76,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/smcreatives%20(2).jpg)
Carousel Posts
Informative Posts focusing on
brand's core values of Sustainability
![sustainability.jpg](https://static.wixstatic.com/media/54ee65_ea20fa918c604a2d916e882539eeebed~mv2.jpg/v1/fill/w_171,h_85,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/sustainability.jpg)
Few videos which featured on
Instagram Reels, X (Twitter), Pinterest & Facebook
Campaigns
Welcome to my campaign creative works showcase! Here, you'll find a collection of meticulously crafted campaigns where I designed for various platforms including social media, web, and email. Each project embodies a fusion of creativity and strategic thinking, aimed at resonating with audiences and driving impactful results. Explore this portfolio to witness the art of storytelling in action, where from conceptualization to execution, I have been a part in creating Switcher's weekly campaigns.
![cotton.jpg](https://static.wixstatic.com/media/54ee65_b03f0079b08c43a8b9d6e5afb4ea5a34~mv2.jpg/v1/fill/w_154,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/cotton.jpg)
![womens.jpg](https://static.wixstatic.com/media/54ee65_962f1d9fd5ee4e2086105a7b1b6d59be~mv2.jpg/v1/fill/w_154,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/womens.jpg)
![valentines.jpg](https://static.wixstatic.com/media/54ee65_feb7014f101c44ed983f0e2d6ac2ad0a~mv2.jpg/v1/fill/w_155,h_78,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/valentines.jpg)
![bamboo.jpg](https://static.wixstatic.com/media/54ee65_bdddf73bf7cd4fcd80df9cf42d79f544~mv2.jpg/v1/fill/w_167,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/bamboo.jpg)
![xmas (2).jpg](https://static.wixstatic.com/media/54ee65_35ce5dfbf84744a38b8a1af8f5b4ca79~mv2.jpg/v1/fill/w_154,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/xmas%20(2).jpg)
![wellness.jpg](https://static.wixstatic.com/media/54ee65_dcbfaa8866d3476690e16ebe78b9b1ab~mv2.jpg/v1/fill/w_158,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/wellness.jpg)
![blue.jpg](https://static.wixstatic.com/media/54ee65_b2d19025641842e28cba958ef972aa72~mv2.jpg/v1/fill/w_158,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/blue.jpg)
![color yellow.jpg](https://static.wixstatic.com/media/54ee65_070d41f358a54c5f977e98c67565fec6~mv2.jpg/v1/fill/w_158,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/color%20yellow.jpg)
![xmas.jpg](https://static.wixstatic.com/media/54ee65_9711b459b9fc4e5f8d5986d2d0f4d272~mv2.jpg/v1/fill/w_158,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/xmas.jpg)
![xmas (4).jpg](https://static.wixstatic.com/media/54ee65_62860f8f690b486799d4620d310e164d~mv2.jpg/v1/fill/w_158,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/xmas%20(4).jpg)
Web & Email Graphics
Here is my portfolio featuring web and email graphics! Within this collection, I showcase my expertise in crafting visually captivating designs tailored specifically for online platforms. From web and email banners, each graphic is keenly designed to enhance user experience and convey key messages effectively while maintaining the brands colors and aesthetics. From sale days to special days, I had it done! Explore this showcase to witness how my creative prowess brings digital campaigns to life, driving engagement and leaving a lasting impression.
![tuesday web.jpg](https://static.wixstatic.com/media/54ee65_0212a2e6d3b641d4b774e0206d1f02be~mv2.jpg/v1/fill/w_153,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/tuesday%20web.jpg)
Because it's Tuesday - Offers
Wednesday Wonders - Offers
![tuesday web (2).jpg](https://static.wixstatic.com/media/54ee65_c1886598bb914b98b6cdd9ee72bec736~mv2.jpg/v1/fill/w_170,h_85,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/tuesday%20web%20(2).jpg)
Other sales and season Web banners
![tuesday web (3).jpg](https://static.wixstatic.com/media/54ee65_17f75a4b8f95441386a1e2b80a42a84a~mv2.jpg/v1/fill/w_153,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/tuesday%20web%20(3).jpg)
Graphic Prints
Here is my portfolio showcasing graphic prints for Switcher's T-shirts, sweatshirts and hoodies! Here, I present a curated selection of designs specifically tailored for apparel. Focusing on minimal designs that focus on the brand identity and motive, each T-shirt graphic is thoughtfully crafted to make a statement and resonate with diverse audiences. Explore this collection to see how I transformed ordinary garments into wearable works of art creating signature for Switcher.
![tuesday web (5).jpg](https://static.wixstatic.com/media/54ee65_851ea96544fd4a8c926e6a514c4fc65b~mv2.jpg/v1/fill/w_166,h_83,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/tuesday%20web%20(5).jpg)
T-shirts & Sweatshirts Print Designs
![tuesday web (4).jpg](https://static.wixstatic.com/media/54ee65_2ffc6f5d7d264bec84bd97263a59a0e0~mv2.jpg/v1/fill/w_152,h_76,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/tuesday%20web%20(4).jpg)